Apple Intelligently Delays New Siri

Apple says stay tuned. The question is: For what?

It has been inevitable for some time that Apple was going to delay launching whatever the new personalized Siri with Apple Intelligence was supposed to be. To expect otherwise was as foolish as hoping the new American government wasn’t going to wreak havoc on its own citizenry and the rest of the world after the most recent election.

Now Apple has owned up to the inevitable. In a statement to Daring Fireball’s John Gruber announced the delay and a new set of expectations:

“Siri helps our users find what they need and get things done quickly, and in just the past six months, we’ve made Siri more conversational, introduced new features like type to Siri and product knowledge, and added an integration with ChatGPT. We’ve also been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps. It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”

Note that last sentence includes “we anticipate.” I anticipate dying at some point. I also anticipate warmer days this summer, rain occasionally, and eating pizza on some day in the future. So, the message is stay tuned.

I have several thoughts on this and I’ll lay them out below, along with links to some interesting hot takes following the announcement, some of which have already cooled off a bit.

First, I think Apple was smart to make this announcement even if everyone paying attention already knew this was going to be the case. This delay wasn’t and isn’t news. That said, the announcement comes after Apple, generally perceived as rushing to catch up in the push for Artificial Intelligence, has made what can only be called a poor first impression. Sure, you can call Apple Intelligence a beta if you want. Apple does. But advertising a flawed beta as the tent pole to push new iPhones can’t be called anything but a marketing misfire, if not malpractice.

First impressions of shipping products matter more than clever shiny announcements of things yet to come.

Apple should know this because they are no strangers to bad first impressions. MobileMe left a bad stain that iCloud still has difficulty erasing. The VisionPro continues struggling with poor perception and reception. Yes, Apple also does have a history of turning some poorly received rollouts around. The best examples of that are Apple Maps and the Apple Watch. Even so, once a product launched becomes a product laughed at, it’s difficult to erase the echos of that laughter.

But perhaps the product ridiculed crucially here is the one that Apple married to this all out AI effort: Siri. Purchased, proudly launched, and then allowed to wallow — like too many other of Apple’s efforts (*cough* iPadOS *cough*), Siri has become not just a joke, but one that keeps on giving. Some say it has improved. I’ll agree with that to a point but that depends on the day.

Siri has never fulfilled Apple’s bold promises with any consistent value beyond setting a timer or adding a reminder. Even that fails enough of the time to earn users’ distrust and provide late night comedians with jokes so easy to make that the shrewder jokesters have moved on.

The debate following this recent Apple announcement in pundit circles seems to be on whether or not Apple should jettison Siri and start from scratch. I’m sure that debate has gone round and round in the circular halls of the Apple campus. I doubt that happens, given that the marketing mavens in Cupertino seem to be erratically driving the bus these days. There’s been a huge investment in Siri branding, problematic as it has always been. Unfortunately salvaging a brand is also expensive.

Apple’s Long Game Mindset Might Just Be Short Sighted

The success of the iPhone has given Apple the benefit of playing a long game, plotting product and growth strategy with a large enough cushion to weather the occasional storm. It’s certainly easier to sail through rough seas in a large ship, but the bigger the boat, the more maintenance is required to keep the hull from rusting and the engines running smoothly. The nuts and bolts matter.

Artificial Intelligence, regardless of what company is pushing it, is nuts and bolts, bits and bytes, ones and zeros. Everyone scanning the horizon thinks this is the future we’re sailing towards, full steam ahead. But nothing that’s been released or demonstrated yet has really proven that anyone can chart a correct course. The current moment resembles that scene in Jaws when all the ships set out in an armada to chase a bounty, not knowing really what they’re up against.

Don’t get me wrong. I think Artificial Intelligence may indeed prove useful. Someday. On an enterprise level. I’m just not so sure if it will ever be as big a deal on the consumer front as the marketers want us to believe it is or will be.

I also doubt Apple Intelligence will end up being another Butterfly Keyboard, MobileMe, or Siri, but at the moment there’s as good a shot of it joining the ranks of those jokes in Apple lore as there is for it becoming a success, much less useful.

Ian Betteridge in this piece, lays out what I think the AI true believer vision is in this excerpt:

But AI presents a fundamentally different challenge. This isn’t merely a new product category to be perfected – it’s a paradigm shift in how humans interact with technology. Unlike hardware innovations where Apple could polish existing concepts, AI is redefining the entire computing experience, from point-click or touch-tap to conversations. The interface layer between humans and devices is transforming in ways that might render Apple’s traditional advantages increasingly irrelevant.

He also captures the key context that reveals the tension between the long and short game as Apple has historically played it in this excerpt from earlier in that post:

Apple has long been characterised as a “fast follower” rather than a pioneering innovator. It wasn’t the first to make an MP3 player, smartphone, or even a personal computer. This strategy served Apple brilliantly in the past – observing others’ mistakes, then delivering exquisitely refined products with unmatched attention to design, usability, and integration. The first iPhone wasn’t novel in concept, but revolutionary in execution because it had a unique interface: multitouch. In fact, I would argue this was the last time Apple’s user interfaces went in a bold direction.

What is obvious in this frenzied sea of Artificial Intelligence is that Apple did a quick course correction and tried to “fast follow” before the mistakes of others could be identified well enough to refine and/or correct the way Apple has historically been successful in the past. In the case of Siri, the fact that Apple has let it languish for so long more than hints that it just doesn’t see enough value in the voice assistant proposition.

Were those bad moves? Who can really say at present. It is true that Apple had to react. OpenAI’s release of ChatGPT upset a lot of apple carts and not just those in Cupertino. But Apple’s quick course correction, coupled with a less than enthusiastic response in the same year of its other attempt at a computer interaction paradigm shift–spatial computing with the Vision Pro–has cut down the chances for any short term smooth sailing.

Some are positioning this moment Apple has created for itself as a necessary gamble Apple had to make. Here’s an excerpt from Jason Snell at Six Colors:

And if you asked those same Apple executives if they were aware that the cost of underdelivering those features in the spring of 2025 would be getting beaten up in the press a little bit for delaying features, perhaps even back to iOS 19? I’m pretty sure they’d say that a little bit of negative press today, when the world isn’t really paying that close attention to Apple and AI, would totally be worth it.

That may indeed be true in and of itself. I have no way of knowing. What I do know is that this gamble might have had better odds if Siri, prior to all of this, hadn’t been such a historical and neglected mess for far too long.

Security and Privacy

This delay announcement has also opened wider the door for criticism that might shatter another of Apple’s tent pole marketing strengths: security and privacy. Here’s a post from Simon Willison, who has a hunch that the delay might be related to those issues. It’s also worth taking a look at Willison’s earlier post on prompt injection. John Gruber of Daring Fireball takes Willison’s point further in this post. Here’s the key excerpt:

Prompt injection seems to be a problem that LLM providers can mitigate, but cannot completely solve. They can tighten the lid, but they can’t completely seal it. But with your private information, the lid needs to be provably sealed — an airtight seal, not a “well, don’t turn it upside down or shake it” seal. So a pessimistic way to look at this personalized Siri imbroglio is that Apple cannot afford to get this wrong, but the nature of LLMs’ susceptibility to prompt injection might mean it’s impossible to ever get right. And if it is possible, it will require groundbreaking achievements. It’s not enough for Apple to “catch up”. They have to solve a vexing problem — as yet unsolved by OpenAI, Google, or any other leading AI lab — to deliver what they’ve already promised.

Ay there’s the rub,” as Hamlet would say. No one has those solutions, yet it’s full speed ahead as the selling and hype continues. There may be a dream in there somewhere, but as for now, whether sleeping, sleepwalking, or blindly chasing bounties, all the consumer is left with at the moment is “stay tuned.”

For better or worse, we are not going to return to our regularly scheduled programming.

(I note that I was putting the final touches on this piece Bloomberg is reporting that Apple plans the biggest user interface design overhaul in quite some time with this year’s new operating system releases that will be unveiled at WWDC. Apple is under pressure from not only this Apple Intelligence, but other issues that concern developers as well. Shiny distractions generally win when it comes to taking the heat off of failures and problems.)

 You can find more of my writings on a variety of topics on Medium at this link, including in the publications Ellemeno and Rome. I can also be found on social media under my name as above. 

Sunday Morning Reading

Time keeps on ticking and we need to keep on reading.

Losing an hour only to gain it back in a few months feels like a capricious two-step, forward and back, never gaining ground. Something we’re all experiencing at the moment and not just because of Daylight Saving Time, but on many levels. Time marches on regardless, even as it retreats for brief periods. Regardless of what time it is, here’s some Sunday Morning Reading to share.

To kick things off this week while you’re enjoying your coffee take a look at NatashaMH’s A Sip of Revolution.

Apple did the right thing. Eventually. Finally announcing that its Apple Intelligence features for a more personalized Siri will be delayed. John Gruber got the scoop handed to him from Apple. Ian Betteridge has some good thoughts on this as well in Hardware Dreams, AI Nightmares: Apple’s Crisis of Imagination.

While I’m on the tech beat, M.G. Siegler’s newsletter always offers good insight to ponder. A perfect example this week is It’s The End of the Web as We Know It (And I Feel Fine). I’m not so sure I do.

On the political beat, Jason Sattler, perhaps better known on social media as LOLGOP, tells us Why America Is On The Verge of Committing Atrocities Against Our Neighbors.

emptywheel spins out Attention Deficit And Defiance Division Of Labor: There’s Stuff Happening Where You’re Not Looking. It’s long and worth the time and reminds us that what we see and hear isn’t all that’s happening. Although at the moment, we’d like to see and hear more.

And if you’re like many wondering why some of these evil, decidedly American streaks of cruelty seem to resurface now and then, history is never kind and always a reminder. Take a look at Why This Puritan Sculpture May Revolutionize Your Thinking About The Rise of Christian Nationalism by Christopher Knight.

And to close out this week, here’s a look at how one of our real life Bond villains took over the James Bond franchise, in Benjamin Svetkey’s License To Shill: Inside Amazon’s 007 Takeover.

Image above by Jon Tyson

If you’re interested in just what the heck Sunday Morning Reading is all about you can read more about the origins of Sunday Morning Reading here.  You can also find more of my writings on Medium at this link, including in the publications Ellemeno and Rome.

Sunday Morning Reading

Bogus science, finance, politics, and tech dominate this Groundhog Day edition of Sunday Morning Reading.

Here we go again. If it feels like Groundhog Day that’s because it is. Happens every year, but the things going on in this country feel very similar to, yet even more dangerous, than they did eight years ago. It’s a movie we don’t want to revisit, but are living through. Live through it we must. Enjoy today’s Sunday Morning Reading while we try to avoid repeating the same mistakes, or at least dodging them. With trade wars now needlessly underway most of the big news ahead this week will be in the financial markets. John Lanchester has an excellent piece with excellent context about finance and what he calls “its grotesquely outsize role in the way we live now” in For Every Winner A Loser. Meanwhile as the world focuses on trade wars, Elon Musk and who knows who else is rampaging through the federal government in ways that sound more than illegal. Josh Marshall asks Who Can Stop Elon’s ‘Team’ Wilding Its Way Through The Federal Government? I don’t often link to Wall Street Journal pieces in this column unless they are about tech related topics. This one by The Editorial Board is worth a read and definitely worth the headline: The Dumbest Trade War In History. Seems like Murdoch and his scribes got what they wished for. Again. On the tech front, running parallel to our political misfortunes is a river of thought on Artificial Intelligence, most of it negative these days, but also thoughtful. Alex Kirshner interviews Ed Zitron and came away with One Of Big Tech’s Angriest Critics Explains The Problem.  Audrey Watters tackles the issue and says “In this AI future, there is no accountability. There is no privacy. There is no public education. There is no democracy. AI is the antithesis of all of this.” I fear she’s correct. Check out AI Foreclosure for her piece, but also the excellent collection of links on the subject she provides. Whether it’s the science of tech or the science of finance, there’s science. We ignore it at our peril. But what happens if some of the science is bogus? Frederick Joelving, Cyril Labbé, and Guillaume Cabanac tell us that Bogus Research Is Undermining Good Science, Slowing Lifesaving Research. In this day and age going viral is the equivalent of getting that infamous 15 minutes of fame. Both are fleeting. Joan Westenberg says Trust Me. You Don’t Want To Go Viral. NatashaMH writes about a woman finding meaning in memoirs in Drowning In Sobriety. And, as we enter Black History Month in the U.S., check out Deborah W. Parker’s piece on Belle da Costa Greene in The Black Librarian Who Rewrote The Rules Of Power, Gender and Passing As White. If you’re interested in just what the heck Sunday Morning Reading is all about you can read more about the origins of Sunday Morning Reading here.  You can also find more of my writings on Medium at this link, including in the publications Ellemeno and Rome. You can also find me on social networks under my own name.

Picking Your Tech Poison

It’s not easy loving tech these days.

There are no good options when it comes to choosing your tech these days. Let me rephrase that slightly, if you’re hesitant or resistant to AI taking over your tech there are no good options these days. Whether it be mobile devices, laptops, or desktop rigs, the makers of the major operating systems have all jumped on the Artificial Intelligence band wagon and are doing really poor Harold Hill impersonations trying to sell us on it. Sure there are different flavors, but they’ve become or are becoming intrusively the default. We all know where this appears to be heading. Computing devices without AI will be the flip phones of tomorrow, If they are even available. Apple has turned on Apple Intelligence by default, (even though it is still in beta). Microsoft is forcing Copilot into Office 365 and its operating system and charging you more for it, wanted or not. (There are ways to ditch it.) Google is doing the same thing with Android. Even if you don’t use an Android device, but use Google services, Google’s AI now accompanies anything you do with those services. Of course other smartphone users that rely on Android are following along, but there’s really no choice. If Artificial Intelligence was a virus, we’ve all been infected and there’s no vaccine to argue over, nor will wearing a mask help, because it extends beyond our own computing lives to the interactions we have with our doctors, banks, any form of customer service, and other affiliations of our daily lives. Yes, there are still refuges where you can attempt to avoid AI, but that’s not the real world of daily commerce and daily personal interaction. Now, it sounds like I’m 100% in the anti-AI camp. I’m not. I think there are legitimate uses. Some are even quite good. Some offer promise. I actually experiment with some of that. But I also think that there’s too much that isn’t useful, too much that just doesn’t work as advertised (beta or not), and too much that’s more than potentially harmful, especially in greedy hands. I can get excited about the technology, especially on some of the exciting hardware we now see. I just consider it a shame that all of that computing power is going to be put to the uses it appears we’re in for. We’ve been here before with new technology. First it’s a curious trickle then it becomes a tidal wave that sweeps us along in its path.  It’s tough to live daily life without a smartphone these days. That’s a more recent fact than many want to acknowledge. There’s another factor. Part of the hesitancy and resistance I know I’m feeling is that I don’t feel like I can trust the likes of Apple, Google, and Microsoft, much less the social networks and other applications that run on their hardware. I’ve always been skeptical, but that trust level took a knock with the recent knee-bending by these companies, trading cash for favors from the evil regime now in place in the U.S. I’m not sure how much more capitulation will be required, but I’m betting the folks trying stay in the game will find themselves laying prostrate before this is all over. I’ve used Apple products and have been a fan for quite some time. I imagine I will continue to be a user of those products going forward, given the investment I have in that ecosystem. But I also use Microsoft and Google products and support a coterie of folks who do as well. I also use services on my Apple devices by both Google and Microsoft. In order to support the folks I do, I keep up to speed with this increasing and haphazard pace we’re all forced into. The questions I deal with lately focus on how to remove or prevent these AI features more than they do about how to guide them through new features. When every day users are asking those questions there’s obviously a problem. As for me, tasting the poison in order to understand the which antidote is needed feels unhealthy, a bit dangerous, and just plain dirty. So, I’m starting to check out other hardware to become even more familiar, but also to look at my own options. Again, there’s no easy choice. I picked up a Pixel Pro 9 recently and am checking that out. Does that mean I’m thinking of changing horses in this stream we’re in? Probably not. As I said, there are no good choices. It really is a pick your poison era we’re in. I’m not happy about it. I’ve always been tech curious, it’s just sad my current curiosity is bred from such distaste, distrust, and disgust. You can find more of my writings on a variety of topics on Medium at this link, including in the publications Ellemeno and Rome. I can also be found on social media under my name as above. 

Sunday Morning Reading

Good reading and good writing is just a heartbeat away in this week’s Sunday Morning Reading

What do Aristotle, Katherine Hepburn, Garth Hudson, beautiful minds, and ugly hearts have in common? They all make an appearance in this week’s Sunday Morning Reading. Or at least writers doing their thing and writing about them do. Hearts can be ugly things, yet they draw our poets, songwriters, and story tellers like moths to a flame. NatashaMH flutters around the heat in The Beautiful Mind Of An Ugly Heart. Speaking of ugly hearts, quite a few of them are on appearing on shirt sleeves alongside all the chest thumping and Nazi salutes going on here in the U.S (and elsewhere). We’re only a week into the victory laps and lapses of humility, yet already writers are wearing out keyboards with words of resistance. Ian Dunt has penned How To Resist The Tech Overlords. In this new and hot category of writing, let’s hope none of this seems like fiction down the road. Another way to resist the tech overlords is to just say no when they overreach. Microsoft overstepped by raising everyone’s Office 365 subscription prices on the inclusion, wanted or not, of its Microsoft 366 Copilot AI features. There’s a way to avoid the price hike written up by Mark Hachman on PC World. You might want to check that out. For a good read on the entire Microsoft situation, Ed Bott chronicles the story of Microsoft’s latest AI unintelligent move in The Microsoft 365 Copilot Launch Was A Total Disaster. Meanwhile the Chinese might have found a way to fight the AI money grab and spend long before we reach the cash out stage. Zeyi Yang lays it out in How Chinese AI Startup DeepSeek Made A Model That Rivals OpenAI. The sexy stories about TikTok might be taking a back seat to this one. Alex Himelfarb tells us The Politics of “Common Sense” Is Making Us Meaner. He’s right. Joan Westenberg takes it all on in Clash: Power, Greed, And The Fight For a Fair Future. If you’re concerned about what the tech side of all of these moments of madness we’re living through might mean, remember it’s not the tech and it is. Check out Nina Metz’s review of the Katherine Hepburn and Spencer Tracy flick Desk Set. As Ms. Metz puts it, This Movie With Katherine Hepburn And Spencer Tracy Anticipated Anxieties About The Internet And AI. Oh, also check out the flick. You won’t be sorry. There really is nothing new under the sun, including cribbing and cropping from the work of others. Massimo Pugliucci takes a look at Ayn Rand’s Objectivist theories and her claims to be influenced by Aristotle. As he puts it well, “one can hardly imagine what possible points of contact the two might have.” Take a look at On Ayn Rand and Aristotle. These are indeed challenging times and often they feel quite dark. Alexander Verbeek gives us the always needed reminder that When Darkness Returns, Art Exists. And on that note, and since we lost one of the greatest musical artists of my generation, Garth Hudson, this week, Check out Amanda Petrusich’s Remembering Garth Hudson, The Man Who Transformed The Band. Remember many of Hudson’s and The Band’s creations came in another turbulent era in our history. A beautiful musician and beautiful mind. If you’re interested in just what the heck Sunday Morning Reading is all about you can read more about the origins of Sunday Morning Reading here.  You can also find more of my writings on Medium at this link, including in the publications Ellemeno and Rome. You can also find me on social networks under my own name.

The Lack Of Intelligence In Adding AI To Pro Football And Other Sports Broadcasts

Not a smart move.

Joe Reddy for the Associated Press writes up a nice piece about Amazon’s AI on its Prime Video broadcasts of NFL Football games. While Reddy’s piece covers the what is, (that’s his job) it doesn’t talk about the what for.

Here’s the thing, the prevailing wisdom in sports coverage these days seems to be that the games themselves must not be enough to hold fans attentions long enough for them to watch the commercials, so we need to add distraction upon distraction before, during, and after the games to keep the fans interested. Certainly one can say that this season’s slate of NFL games wasn’t that terrific, at least the ones I watched. (I watched more than Chicago Bears games, because the Chicago Bears don’t play real football.)

Sports used to be a pastime. Watching a game was a luxury on TV or in person. And that was before the tremendous cost of attending a game in person went nuts. In many places, you could always catch the local games on TV, but that’s an age coming to an end sooner than we’d all like.

Certainly, these AI generated statistics do deliver an interesting factoid now and again. So this is not to say there’s not any value. It’s just not redeeming enough in my opinion.

Amazon isn’t alone, All of the networks are fumbling over each other to have the latest, greatest whiz bang graphics fill up our screens. They’re not mining data, they are mining dollars. The insertions of stat upon stat, mid-game interviews with coaches and players all come at a cost.

In my humble opinion it’s a cost that cheapens not enhances. But that’s the way we’re headed, because eventually we can tack even more sponsors and ad dollars on to each stat and distraction.I’m sure betting on what the AI will predict will soon follow.

You can find more of my writings on a variety of topics on Medium at this link, including in the publications Ellemeno and Rome. I can also be found on social media under my name as above. 

Sunday Morning Reading

Looking back, while heading forward, with a nod to Beckett wandering through a lot of good questions.

This is the first edition of Sunday Morning Reading in the New Year, 2025. A new year certainly has meaning astronomically. From a human perspective it is a way of looking back in remembrance, even as we continue to evolve and move forward. Often these days, the evolving part seems more and more in question, even as humans make strides and advances in their various fields of endeavors. Some improve our lives, even as it appears so many of us remain stuck in the habits of the past and feel good about celebrating that choice to turn the clock back.

This week’s edition, in a way, marks that always thin dividing line between one year and the next, when what was old carries over into the new.

Natasha MH kicks things off with a lovely remembrance of her grandfather, It Begins With A Grain Of Salt. There’s a lovely quote:

Human intuition is not always reliable. Our perceptions can be distorted by biases and the limitations of our senses, which capture only a small fraction of the world’s phenomena.”

Christopher Luu offers a terrific look at one who made choices in ‘She Believed You Have To Take Sides’: How Audrey Hepburn Became A Secret Spy During World War Two.

Om Malik has a lovely piece about his “re-birthday” after surviving a heart attack in The Story of The Stent.

James Thomson, the developer of PCalc and other Apple software, looks back on the last 25 years in I Live My Life A Quarter Century At A Time.

The Next Big Idea Club shares some insights from Greg Epstein’s new book Tech Agnostic: How Technology Became the World’s Most Powerful Religion, and Why It Desperately Needs a Reformation, in The Weird Worship of Tech That Demands Serious Questioning. Epstein is the Humanist Chaplin at Harvard and at MIT, where he advises students, faculty and staff on ethical and existential concerns from a humanist perspective.

One thing is certain as we head into the new year, Artificial Intelligence will continue to dominate discourse. Jennifer Ouellette examines what happened at the Journal of Human Evolution when all but one member of the editorial board resigned. Some of the issues predate the current AI moment, but that seems to have been a breaking point as she explains in Evolution Journal Editors Resign En Masse.

Simon Willison takes a look at Things We Learned About LLMs in 2024. It’s an excellent look back and worth hanging onto as we plunge ahead, willingly or no.

Edward Zitron believes that generative AI has no killer apps, nor can it justify its valuations. Here’s him quoting himself from March 2024:

What if what we’re seeing today isn’t a glimpse of the future, but the new terms of the present? What if artificial intelligence isn’t actually capable of doing much more than what we’re seeing today, and what if there’s no clear timeline when it’ll be able to do more? What if this entire hype cycle has been built, goosed by a compliant media ready and willing to take career-embellishers at their word?

Strip out the reference to AI and apply it anywhere along the timeline of human evolution and innovation and the questions resonant in a very Beckett-like way. Check out his piece Godot Isn’t Making It. 

Judges in the U.S. Sixth Circuit drove a stake through the heart of Net Neutrality as the new year dawned. Brian Barrett says it’s crushing blow not just for how we live our lives on the Internet but consumer protections in general in The Death Of Net Neutrality Is A Bad Omen. He’s correct.

And finally this week, an incredible piece of reporting from Joshua Kaplan at ProPublica. The Militia And The Mole is at once terrifying and also confirming when it comes to the fears those paying attention harbor heading into whatever this next year is going to bring.

If you’re interested in just what the heck Sunday Morning Reading is all about you can read more about the origins of Sunday Morning Reading here.  You can also find more of my writings on Medium at this link, including in the publications Ellemeno and Rome. You can also find me on social networks under my own name.

My Year With Apple: A Mixed Fruit Basket

It’s been quite a year toiling in Apple’s orchard.

For those who know me, they are familiar with my use of Apple products. Typically when I pick up a new piece of Apple gear I’ll write a review after using it for a few weeks. I didn’t do that this year. Part of the reason for that is Apple’s possibly panicky piecemeal rollout of iOS and macOS, which in many ways also changes the game for some of the new hardware releases. So to lay out my thinking I’ll post my thoughts here on the new Apple hardware I picked up along the way this year, as well as the still unfinished operating system releases.

PXL 20241230 172543463.

The Hardware

I’ll tackle the hardware first as that’s the least complicated. This year I acquired an 11 inch iPad Pro M4, and iPad mini, and iPhone 16 Pro and an Apple Watch series 10. Unlike many in the tech and gadget geek community I’m personally in a place where the lack of significant form factor changes to each new hardware version isn’t a detriment, it’s a bonus.

Essentially, each of those devices I acquired required no new learning curve. Set them up out of the box and I was back and operating the way I was before trading in the previous versions.

Yes, each is snappier, but that’s always expected. The iPads sport newer M-series chips, but with an exception or two they are essentially the same as the previous models. Some find that boring. I do not. Quite honestly, I actually prefer it this way. I “upgrade” my hardware when there is a new release and I move on. In the case of the two iPads that cycle isn’t an annual one, so it works for me and my budget.

Here’s a rundown on what is actually new that I do and don’t appreciate. (Notice I’m leaving the iPhone 16 Pro until the end.)

iPad Pro M4 (11 inch)

PXL 20241230 172903105.

 The upgrade to the display to what Apple calls Ultra Retina XDR is a clear improvement that I notice daily and very much appreciate. Beyond that marketing moniker, Apple says the “groundbreaking tandem OLED technology” is, well, groundbreaking. In my use, I will say it’s simply gorgeous to look at.

The other big change is the iPad Pro is thinner. It’s noticeable, but when I’m using the device for work it’s in a case for protection so the benefit there is often negligible for me. I do notice it when I use it with the Magic Keyboard and lift it off of that accessory to read or watch while relaxing on the sofa or in bed.

Speaking of the Magic Keyboard, I will say the newer version feels like a more significant upgrade physically than does the iPad Pro it is meant as an accessory for. It is sleeker and lighter, and I much prefer the stability of the aluminum construction to the previous model.

iPad mini

PXL 20241230 173113624.

The iPad mini is my travel device on short trips and reading device at home. While I occasionally alternate it with the iPad Pro there is no discernible difference in how I use either device, other than viewing entertainment on the iPad Pro’s screen.

The newer version brings the M-series to the iPad mini for the first time with the A17 Pro chip, and the difference in performance is notable but not overwhelmingly so. Beyond that, there’s not much else new in the hardware to speak of. Apple updates the iPad mini lineup less frequently than its other iPads, so I’m sure this one will more than suffice until the next update a few years down the road.

Apple Watch Series 10

PXL 20241230 173306742.

The most significant upgrade to the Apple Watch hardware here is a slight increase in the size of the device that allows for an even slightly larger display, alongside of a size reduction in the depth of the body of the watch itself. Both are notable, but not really significant in how the series 10 feels on my wrist as compared to the Series 9.

I’m veering into software a bit here to say that upon release, the Series 10 had much less battery life than the Series 9. We’re now currently on watchOS 11.2 and the battery life seems to have improved, getting closer to expectations. But there are still mornings when I’m puzzled as battery life will drop significantly in the first few hours after I wake up.

I’m puzzled because when I’d see the battery life drop quickly in the morning, I’ll slap the Apple Watch on its charger for a bit and then I will see expected battery life throughout the day.

I don’t take advantage of the overnight sleep and health tracking features and my watch normally sits on a charger overnight, so I don’t know what effect that might or might not have. I do run a couple of third party apps that track medical data during daylight hours and that may be a part of the battery life discrepancies and my comparison to the previous version.

iPhone 16 Pro

PXL 20241230 173421049.

Apple’s cash cow, the iPhone, is also the prime example of the paradox Apple finds itself in. You can argue, and I have, that we reached peak smartphone design a while ago. That’s evident not only with Apple but also with other companies continuing to search for something, anything to make their smartphones appear new and fresh, in parallel with the search for the next big thing that might eventually replace the smartphone. Searches that have so far been fruitless.

With the exception of the annual chip evolution and newer camera technology nothing much of substance has changed in smartphone hardware recently. Yes, there have been attempts with folding smartphones and new buttons but the core value of the hardware remains the same.

I get it. Apple has to serve multiple masters: customers, the easily distracted tech press, shareholders and the markets. Sales numbers always go up when there is a major hardware change. The siren song for something new in hardware is real, loud, and I think ultimately somewhat defeating.

The perfect example is the big new thing on the iPhone 16 Pro: the Camera Control button.

IPhone 16 Camera Control Button 1000x576.

This looked enticing (shiny new things always do), but I just don’t find it useful. It’s too finicky and fiddly to be of use. I’ve worked hard to use it, but I find it distracting when the act of taking a photo should be instinctive. Beyond that fiiddliness, anything the functions of the camera control button offer I can do later with software and not miss the shot I’m trying to take.

Perhaps there are features to come for the Camera Control function. Apple actually added one with iOS 18.2, allowing users to press and hold on an object and then search for info on what the camera captures. But again, we’ve been able to do this through other software for some time now.

AirPods Pro 2

I didn’t purchase new AirPods this year, but the new Head Gestures feature of nodding or shaking your head to dismiss or respond to a notification is a winner. The rolling, gurgling, burbling sounds are a bit much at times, but I find I really like this feature.

Software

As I was writing most of the above about hardware I noticed myself veering into talking about software changes that impact the hardware. The obvious reason for that is that Apple makes the entire widget and functionally it’s becoming harder and harder to distinguish where success reigns and failure begins.

This year’s software releases of iOS and macOS do contain new features, but the big tent pole is Apple Intelligence. That’s a tent that is far from being fully erected and, in my opinion, not ready for the paying public.

Apple Intelligence

97686290 157a 4cf4 a2d1 e7c87303c1bc_1920x1080.In my use, Apple Intelligence so far is nothing more than a curiosity. On the one hand, advertised as the next big thing, on the other still labeled a beta. Yes, it’s well known Apple is playing catch up, but given how fast anything in the AI market evolves (or doesn’t), I’m not sure there will ever be a race with a destination, much less a finish line. That’s not just true for Apple, but for all the players in this game.

If I had to rate Apple Intelligence at this point I’d say it’s not worth all of the mis-placed marketing dollars Apple is spending. In fact, it is precariously close to feeling like a shell game. I’ve tried all of the currently offered features and don’t really see any at the moment that will be of continued use for me going forward.

Notification Summaries are sometimes worth a laugh, but currently not worth the candle when I try to decipher the mixed messages. I’ve stopped taking screenshots of them, because they are too numerous to collect. If I have to click a second time for understanding, what’s the point?

Summaries of web pages at the moment seems to be a feature not well implemented. I rarely see anything beyond the title when I do look.

Genmoji and Image Playground have no value to me whatsoever. (I’ve never been that big on the whole Emoji thing as I prefer language to hieroglyphics. That used to be a distinction demonstrating society was advancing.) If I want some generative AI to create an image there are much better tools around. Apple’s Writing Tools don’t have any real value for me either.

As for the changes with Siri, there’s no way to judge currently, because what’s there is not what I think we might see someday either in a galaxy far, far away or in a Kubrick film of the last century.

If the point of the Apple Intelligence rollout was to please the markets and shareholders, their “meh” reactions after this piecemeal rollout demonstrate they are even dumber than I thought, or care less than Apple thought they would. Apple seems to have successfully silenced the “Can Apple do AI?” doubters with its smoke and mirror show, but smoke eventually fades and just stinks up your clothes.

I can only base my thoughts on its usefulness on my own experiences, but I’d rate Apple Intelligence as less than “meh.”. If this is “AI For The Rest of Us,” it doesn’t feel much like Apple understands us or AI.

I guess the question becomes if we’re always on the cusp of something new and promising, then why not slow things down and focus on getting it accomplished instead of being slave to an annual release cycle? Certainly it seems that it is proving more and more burdensome. Rumors that iOS 19 might have problems meeting deadlines while Apple continues hammering on Apple Intelligence features for iOS 18 might just be rumors, but I would bet there are more than a few sparks smoldering under that smoke.

iOS 18 and macOS Sequoia Other Features

That said there are some other improvements in iOS 18 and macOS Sequoia worth mentioning. I’m going to talk about those in combination, because new features increasingly blend across device platforms via Continuity. Speaking of, I’m glad I finally got my Continuity headaches solved in 2024. Though it took an intervention from Craig Federighi.

iPhone Mirroring

The new iOS and macOS feature I remain most pleased with is iPhone Mirroring. This looked cool when it was revealed. It has proven both cool and more useful than I ever thought it would be. It’s great not to always have to pick up my iPhone when I’m heads down working but need to check a notification.

macOS Notifications

In my column of new features I like and  tied with iPhone Mirroring is the ability to see iPhone notifications on a Mac. Again, this is more useful than I thought it would be, even though I think Apple still has work to do with this on a consistency level, I rate this a winner.

That rating is also bolstered because along with it finally comes the ability to dismiss all notifications on a Mac. This has been too long in coming, so I’m glad it’s here.

I am puzzled why it is a two step process though.

When you view notifications you have three options at the bottom of the list, one being an X. Clicking on that X reveals only a single option to Clear All Notifications. That seems like an unnecessary step to me, unless there’s something else planned for the X in the future.

Photos

Lots of noise was made about the changes in Photos, but frankly I don’t think it was a big deal. I base that on my own usage and from the bevy of family and friends who I support, none of who complained.

What would be a big deal is if Apple would allow users more control to reliably sync photos. Apple actually made things a bit worse with iOS 18 by further hiding where you can see if photos are syncing behind your avatar instead of at the bottom of your Photo library.

Searching for photos is also much better in both iOS and macOS Sequoia. If that’s an Apple Intelligence feature, then it’s one of the few pluses. It isn’t perfect, but it is much better. I do wish I could delete a photo when I’m viewing search results. Currently I can only remove it from the album it creates with those results, even though I’m not saving the search as an album. This would be a great way to help delete duplicates and declutter.

Control Center

The changes here almost feel like a bad April Fools prank in that you can make changes, but playing the game to move icons around on a screen or between the new screens is nigh on near impossible and ultimately user unfriendly for a theoretically user friendly UI experience. If you think chasing Apps around a screen is fun, this will cure you of that.

Math Notes

More useful on an iPad than I find it on an iPhone or Mac, Math Notes is a significant new feature, especially when used with the Apple Pencil. Speaking of the Apple Pencil, I’m glad that both the new iPad Pro and iPad mini can use the same Apple Pencil interchangeably.

Handwriting Smoothing

This might work for some, but it is a marginal and almost negligible benefit to me as my handwriting is so awful. That said, searching notes that include my handwriting has yielded surprisingly good results even with my lousy handwriting.

Bluetooth

There seems to be something good under the hood added with Bluetooth. I base this on connectivity with my car. My car isn’t equipped with CarPlay but I do connect my iPhone via Bluetooth. Previous issues I had with connectivity seem to have vanished with iOS 18. I have to give credit to Apple, because nothing in my car has changed.

There was some early jankiness using Bluetooth on my Mac with peripherals, but that seems to have disappeared in later point releases of macOS Sequoia.

Safari and Distraction Control

Macos sequoia safari page menu distraction control hide distracting items.

I like the new Distraction Control feature in Safari and hope Apple continues improving it. It’s a bit clunky to use at times, but it does help quite a bit with the continued enshittifcation of the web.

RCS Messaging

This is a notable improvement in my case, because it does improve messaging back and forth with some family, friend, and work threads when images are shared.

Smart Stack on Apple Watch

I find myself blowing hot and cold on the Smart Stack feature. At times it does approach the magic it promises. At other times it’s just an annoyance. I’ve tied turning it off and that can solve the annoyance factor, but I find myself wanting this to work and be smarter.

There are plenty of other new features across Apple’s platforms, but these are the ones that I find myself using the most, outside of Apple Intelligence.

Summing Up

To sum all of this up, without using any Artificial Intelligence, Apple or otherwise, I’d say this year’s hardware and software releases from Apple are one of those years we’ll look back on as a transitional one. Note that the only M4 series device I acquired this year was an iPad Pro, so I can’t speak beyond that on that new M-series evolution. Given how I use my iPad Pro, I’d say it was a winner, but not a life-changing one.

And quite frankly, AI marketing and money grubbing pitches aside, I am extremely comfortable upgrading my hardware as new generations of mobile devices roll out, and equally comfortable sitting on my computer purchases for as long as they hold out.

I am becoming increasingly uncomfortable though with the pace of operating system releases that seem to keep us all in a perpetual beta state whether or not we opt-in to the actual betas themselves. I don’t have a problem with Apple rolling out features over a period of time. I’d rather they do that than release something unfinished and full of bugs. But, I do have a problem with the heavy marketing push that trumpets what’s to come, long before the music is even ready to be played.

I’m able to keep up with what’s real and what’s not or not yet in the hype cycle, but the family and friends I support feel confused, and then become uninterested. If the goal is for folks to actually want to buy new hardware and to use new features, that’s ultimately a self-defeating strategy.

The Vision

Further summing things up, I think Apple’s release of the Vision Pro encapsulates the challenges within Apple’s vision. No, I didn’t buy one of those devices, but I did do the demo several times. I do buy the long term vision behind Spatial Computing, but I think Apple overreached with its hardware and design ambitions. Apple was able to recover from a similar overreach with the original Apple Watch, but the ante wasn’t so high for the consumer. The Vision Pro comes with a steep price to get in on the ground floor, and as of this writing it feels like it was so steep that it will actually change the floor itself.

I think a similar thing is going to take place with Artificial Intelligence, Apple’s version, and that of others. So many have ambitiously bet so much on that being the next big driver in tech, but I’m guessing in the long run it’s going to just be another passenger, perhaps in a side-car, along for the ride in an increasingly slower pace in the smartphone and mobile device race.

I feel almost Luddite-like saying this, but I wish Apple and others would focus on making what we have better than trying to make it new.

You can find more of my writings on a variety of topics on Medium at this link, including in the publications Ellemeno and Rome. I can also be found on social media under my name as above. 

 

Sunday Morning Reading

Some festive fare, and some not quite so for this week’s Sunday Morning Reading.

Christmas and Hanukkah are almost upon us. There’s that traditional feeling of magic in the air, but it’s tempered a bit by apprehension about what may come in the New Year. But it’s Sunday and it’s before all of that, so it’s time to share some Sunday Morning Reading.

First up are a couple of Christmas gifts that seem appropriate both for their historical holiday context and in today’s current one. Shannon Cudd takes on The Surprisingly Corporate Retail Origin Story Behind ‘Rudolph the Red-Nosed Reindeer.’ Feels appropriate in this approaching age of oligarchy even if that age seemed a bit more innocent.

Follow that up with Olivia Jordan’s A Christmas Carol in Context: Dickens’ Beloved Festive Fable. Having directed many a production of ‘The Carol,’ I’m always amazed that its story of goodwill and redemption is at once so popular, yet always so quickly forgotten. It’s a puzzler. But then the great messages told around Christmas typically lose their resonance once we move away from the season.

Speaking of puzzlers, Generative AI is still on everyone’s mind and Gary Marcus thinks Generative AI Still Needs To Prove It’s Usefulness. Yes, he means beyond the hype it’s generated that has made some fabulously wealthy.

Journalism is having a moment and not a good one in today’s political climate. Most of that is of its own making and a good deal of it is by the owners. Podcaster and tech journalist Kara Swisher might be fed up enough to try and do something about it. She is seeking to round up investors to fund a bid to buy The Washington Post, after Jeff Bezo’s weak capitulation to the incoming Trump regime. I hope she succeeds. Meanwhile, John Gruber has written a terrific piece on this titled Journalism Requires Owners Committed To The Cause. He’s spot on.

Meanwhile Om Malik takes a look at the just how dark things may be for traditional media in these dark days in Musings On Media In The Age of AI. Here’s a quote:

None of the media business models will work in the future — neither advertising nor paywalls. Today’s content deals, like the one The Atlantic signed with OpenAI, are akin to the sugar high you get from soda. The sugar high is followed by the inevitable crash.

Jennifer Berry Hawes, Nat Lash, and Mollie Simon for ProPublica take a look at The Story Of One Mississippi County Shows How Private Schools Are Exacerbating Segregation. Good reporting on a story that somehow feels more than a little Dickensian.

Folks seek validation in many ways. Climbing mountains and overcoming obstacles can be a part of that game. So too is recognizing that “not everything in life needs to be conquered.” Check out Ain’t No Mountain High Enough from NatashaMH.

And to close out this week’s Sunday Morning Reading with a bit of grace, check out The Laundromat On Sixth Avenue by Grace 🎶 @notesofgrace

May whatever holiday you celebrate this time of the year bring you some peace and perhaps some joy. Here’s hoping we all can find that comfort surrounded by the company of family and good friends.

If you’re interested in just what the heck Sunday Morning Reading is all about you can read more about the origins of Sunday Morning Reading here.  You can also find more of my writings on Medium at this link, including in the publications Ellemeno and Rome. You can also find me on social networks under my own name.

Sunday Morning Reading

Drones may be circling and society may be circling the drain, but there’s always time for Sunday Morning Reading.

Drones may (or may not) be circling the skies overhead, but that doesn’t mean we shouldn’t keep our eyes peeled for some good writing and good reading. This week’s Sunday Morning Reading features a usual mix of writing on tech, Artificial Intelligence, politics, and culture. Buckle up and enjoy.

A man reading a newspaper on a porch with a sky full of drones and a cityscape background. AI generated

Speaking of Artificial Intelligence, Arvino Narayanan and Sayash Kapoor tell us that Human Misuse Will Make Artificial Intelligence More Dangerous. I’ve been saying that for a while and so have any number of science fiction writers. Still, this short piece is worth a read.

Matthew Ingram asks and answers the question Are AI Chatbots Good or Bad For Mental Health? Yes. Good read.

Reed Albergotti chronicles an interview with Google’s Sundar Pichai on Google going all in on AI and the next move,  Agentic AI. Check out Why Sundar Pichai Never Panicked.

Rounding out this group of links on AI, take a look at this intelligent and very human piece from NatashaMH. In No Society Left Behind she posits that AI will still leave us with uneven playing fields across the different strata of society.

John Gruber has an interesting piece On The Accountability of Unnamed Public Relations Spokespeople. It’s politics specific but it also speaks more broadly about the, in my opinion, decline of PR as an effective tool.

We still haven’t come to grips with the shooting of the United Health Care executive and the reaction to it. Adrienne LaFrance takes that as a cue for Decivilization May Already Be Under Way. I would argue it’s been under way for quite some time now. Itt’s just accelerating.

David Todd McCarty says We’re All Going to Need To Hunker Down For A Long-Ass Storm. I concur, although I fear it’s going to be looked back on as a major climate shift.

Dave Troy in the Washington Spectator gives us The Wide Angle: “Project Russia,” Unknown In The West, Reveals Putin’s Playbook. It will never ceae to amaze me how we let this one slip by us.

Looking back a bit in history take a look at this piece from the Atlantic’s 1940 issue called The Passive Barbarian by Lewis Mumford. With the exception of a few references in the article and the publication date, I bet you would think it had been written in this current moment.

And finally, with the holiday drone buzzing around us David Todd McCarty offers up Struggling To Find Peace In The Midst of Exuberant Joy.

If you’re interested in just what the heck Sunday Morning Reading is all about you can read more about the origins of Sunday Morning Reading here.  You can also find more of my writings on Medium at this link, including in the publications Ellemeno and Rome. You can also find me on social networks under my own name.