When Apple introduced the iPhone Duo in September I called it “the ultimate wait and see device.” Folks have waited, and now some folks have seen, fondled, written and talked about it. Those who got lucky in the preorder lottery will see iPhone Duos tomorrow and quite a few will be waiting a bit longer given supply and demand issues. From most accounts I’d say there’s still a bit of waiting and seeing to come.
Generally reviewers were excited by the new device. Even if their comments about certain aspects were scathing. Of course none of them paid $2000+ for the review units. It will be interesting to see which ones do. But the excitement was tempered with many of the same questions folks had immediately following the introduction and the initial hands on impressions: The weight, reachability for left-handers, the small cover screen, the button placements, no FaceID, cameras, etc…
One of the big questions then and now, was how third party apps would work given the short lead time for developers to get their apps updated for the multiple screens and new layouts. More than a few weren’t ready for reviewers when they received their review unit. Several I read complained about this and warned that it was going to take a while for developers to catch up, leading to some subpar experiences. Again, that’s been said over and over since the Duo was introduced. Those reviews also mentioned how updated apps continued to roll out during the week that they had to check out the devices.
Intriguingly the day after the reviews dropped Apple popped out a press release touting the apps that will be ready when these devices make it into consumers’ hands or shortly thereafter. If you ask me that’s a sloppy unApple-like PR move that could have been avoided by having that info ready for reviewers. It wouldn’t have avoided all the words and talk about the issue, but it would have cast it in a different light. Apple never looks good when it’s playing catch-up. If that was a strategy, it was a poor one.
But that’s largely inside baseball in the way the gadget reviewing game is anyway. The real test will come when real users get their hands on the device and figure out how to hold it and work with it.
Below is a list of reviews I found interesting, mostly for their similarities. Again, pointing out questions or issues easily surmised after the Duo’s initial introduction.
That said, one interesting theme emerged in these reviews, from some subtextual, while others stated it bluntly: folks like the iPad-ness of the Duo’s larger unfolded screen quite a bit, with some wishing Apple had just created a folding iPad mini.
I find that thinking fascinating given my history with the iPhone. I stayed away from the first iPhone and didn’t get into what would become iOS until Apple released the iPod Touch later in 2007. I got on board the iPhone train with the 3GS. Keep in mind that the iPhone, as exciting as the early models were, didn’t really take off until the iPhone 4 and iPhone 5 generations.
The Verge: The iPhone Duo Is A Messy, Expensive Good Time.
The Wall Street Journal: iPhone Duo Review: Too Much IPhone, Too Little iPad
Tech Radar: I Spent A Week With the Apple IPhone Duo — And Yes, It Was Worth The Wait
Wired: Review: Apple iPhone Duo
9to5Mac: iPhone Duo Review: The Future Is Foldable
New Things With Joanna Stern: The Good, The Bad, and the Buggy
Daring Fireball: The iPhone Duo
As I’ve previously stated, I’m sitting on the sidelines and watching this all unfold. It’s still too early for me or anyone to draw any real conclusions. But based on what I’ve been reading and listening to, it sounds like next year’s Duo might be less of an expensive prototype than this first edition. We’ll understand better how the first iPhone Duo will fare about the time we start hearing rumors about the next one in January. Who knows? Maybe we’ll even see that folding iPad mini in a year or two.
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