Apple Intelligence Crawling Under the Skin for Some

Apple Intelligence is the latest AI effort upsetting web publishers.

As we learn more about Apple Intelligence how Apple is training its AI efforts is crawling under the skin of some web publishers. Apple has been reasonably transparent about how it’s crawling the open web and using data it can grab for its efforts. Even so that’s not sitting well with everybody. But that’s been an uneasy road we’ve all been on with AI in a general sense since those gates were thrown open by OpenAI in 2022.

Screenshot%202024 06 10%20at%2011.36.33%E2%80%AFAM.This is a sticky wicket. Web publishers justifiably don’t feel great about having their content grabbed, regurgitated and spit back out without some consent or control. The other side of that coin is that the info is on the open web and by and large folks can access it through a variety of methods. There’s also the reality that the horse is already far from the barn because most of these AI models have been doing the same thing Apple is doing. AI has a been both a cash grab and a content grab from the get go, because without the content there’s diminishing returns on the cash.

There are methods to exclude a website from being crawled. Dan Moren at Six Colors has posted a good piece on how to do so and what that could mean here. Keep in mind any method used for this only excludes content and data going forward. Federico Viticci at MacStories has already stated that he’ll be excluding his website going forward.

Also keep in mind that this isn’t the only way Apple will be putting Apple Intelligence to work. Regardless, this is going to be an issue to follow as we continue to learn more about Apple Intelligence, which is just the latest in these Artificial Intelligence efforts that we all need to pay attention to. Like it or not it’s here and a fact of life. AND this isn’t the only issue getting under some folk’s skin since Apple made its announcement.

As a side note, my reading list on Apple Intelligence continues to grow with both punditry and technical info that I discover along the way. I imagine that list will just keep growing.

You can find more of my writings on a variety of topics on Medium at this link, including in the publications Ellemeno and Rome. I can also be found on social media under my name as above. 

Author: Warner Crocker

I stumble through life as a theatre director and playwright as well as a gadget geek...commenting along the way. Every day I learn something new is a good day, so I share what I find exciting, new, stupid and often worthwhile.

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